Head of Brand

Descripción del puesto

We are hiring a Head of Brand to own how Pairs shows up in the world. The brand, the content behind it, the video we put out, and the small team that makes it with you. Pairs is where founders come to raise capital. We pair them with the right investors from a large, engaged global investor network, then our agents manage the relationships that turn into meetings. It is a two-sided platform, live with paying clients, profitable and self-funded, built by a small, senior, flat team that ships fast. The role You own the brand. What Pairs says, where it says it, how it looks, and the image a founder or investor meets before they ever talk to us. You set the strategy and you run it. Most weeks that means one or two high-value posts in the founders' voices and one or two from the company. You run the story shoots with the founders and investors we work with, from booking the guest through to the final cut, and you cut video yourself. There is a weekly newsletter that also lives on our site, a monthly one, and a quarterly report we want the category to quote. Paid comes later, once we turn it on, and you own the brief behind every campaign. You also get a team, VC Content Interns who live in this space, write daily, and grow into full-time seats under you. You report to the co-founders, strategize with them, and get real creative freedom. This is a player-coach seat and both halves are real. People who stopped writing and editing when they got their first team will not enjoy this. Neither will someone who has never had anyone reporting to them, though we will hear the case. All of it is aimed at one thing. When a founder or an investor asks ChatGPT, Perplexity or Google how raising capital works and who to raise with, we want Pairs quoted back, and we want what gets quoted to be good. What you will own Positioning, voice and look, held consistent everywhere from the site to the feed to the newsroom. Weekly founder and company posts on LinkedIn and X, the newsletter on our