Key Responsibilities: Campaign Management & CRM Execution: Drive repeat sales and member retention through First Citizen Club loyalty initiatives. Segment customer cohorts using shopping behavior and analytics to run targeted, high-impact campaigns. Own end-to-end execution of loyalty campaigns – briefing, creative coordination, deployment, and performance tracking. Collaborate with creative and CRM agencies to deliver campaigns across WhatsApp, RCS, and other modern platforms. Create and analy…
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