Member of Marketing Staff - Marketing Manager (Demand Generation)

Descripción del puesto

Tessl is a fast-growing Series A startup based in London, founded by Guy Podjarny, who previously founded Snyk. We’ve raised more than $100 million from world-class investors, including Index Ventures, Accel, GV and Boldstart. In 2025, Tessl ranked #2 in Sifted’s B2B SaaS Rising 100 and #20 in its AI 100. We’re building the context layer for AI coding agents and a platform for AI-native software development. As an early member of the team, you’ll help shape how we build and scale a company operating at the forefront of AI and software development. About the Role We’re hiring a Demand Generation Manager to build and scale Tessl’s growth engine. You’ll own pipeline creation across channels — from experimentation to execution. This is a hands-on, data-driven individual contributor role focused on building repeatable, measurable demand in a developer-first market. You’ll work closely with Product Marketing, Content, and Sales to ensure we’re attracting the right audiences and converting attention into high-quality pipeline. If you love testing hypotheses, building systems from scratch, and turning signal into scalable growth, this role is for you. What You’ll Do Pipeline Strategy & Execution Own demand generation strategy across paid, organic, partnerships, and community channels Build and optimise multi-channel campaigns aligned to product launches and GTM priorities Drive MQL → SQL pipeline growth with clear attribution and reporting Experimentation & Optimisation Run rapid growth experiments across paid media, landing pages, email, and content distribution Manage budget allocation across channels based on performance Improve conversion rates across the funnel Performance & Analytics Define and track core growth metrics (CAC, CPL, conversion rates, pipeline contribution) Build dashboards and reporting frameworks Use data to continuously refine strategy Cross-Functional Collaboration Partner with Product Marketing on launch amplification Align with Sales on