About the Role at RobCo RobCo is building the category of Autonomous Industrial Robotics and we're doing it fast. We believe that automating the ordinary frees humans to do the extraordinary, and we're building the end-to-end robotics infrastructure to make that possible - hardware, software, and AI in one stack that just works. The Role RobCo goes to market across three streams: Alfie (our emerging, headline-making Physical AI product), Embedded Robotics, and Integrated Solutions. This role owns product marketing for the latter two — together the backbone of RobCo's current business. Embedded Robotics is our single largest source of net-new revenue today; Integrated Solutions is our large-deal, high-touch offering, often but not exclusively delivered together with partners. This is a depth role. You'll get genuinely close to customers and verticals - automotive, food & beverage, electronics, plastics, and more - and turn that understanding into the content and enablement material that helps Sales (and our partners) actually close. RobCo already has a growing library of real deployments with measurable results; a large part of this role is turning that raw material into whitepapers, case studies, and video content people actually use. Longer term, you'll help lay the groundwork for RobCoMMUNITY - the network of engaged customers and champions we're building across Embedded and Integrated. Finding and nurturing the customers willing to go public with their story is as much a part of this role as writing the story itself. Your Responsibilities 1. Sales Enablement for Embedded Robotics & Integrated Solutions Own enablement materials — pitch decks, battlecards, objection handling — for both streams. Integrated Solutions skews heavily toward partner-led deals — build materials that equip our partner network, not just our direct sellers. 2. Customer & Vertical Understanding Build and maintain vertical-specific messaging and use-case libraries — automotive, foo
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