Senior Performance Marketing Manager (B2C)

Descripción del puesto

What we do. Electric Car Leasing Why we do it. Greener. Fairer. Future. Over the last two years, consumer growth at Octopus Electric Vehicles has accelerated fast. We’ve grown our B2C activity significantly, and we’re now looking for a brilliant Performance Marketing Manager to take day-to-day ownership of our digital performance engine - and help us build the next version of it. This is a hands-on, technically strong role for someone who loves being close to the detail: building and optimising campaigns, digging into search query reports, spotting wasted spend, improving audiences, testing creative and turning performance data into clear decisions. Paid search is currently our most established performance channel, running across Google Ads and Microsoft Ads. One of your first big opportunities will be to lead our move into SA360 , helping us set up the right campaign structures, tracking, processes and ways of working as we scale. You’ll also play a key role in developing the rest of our paid media mix. We currently run Demand Gen activity and a small amount of Meta, but there’s much more we want to do across programmatic display and paid social . We’re looking for someone with the technical expertise to help us work out what good looks like, build it properly and turn those channels into meaningful drivers of growth. You’ll sit in the B2C Growth squad, reporting into the Senior Growth Marketing Manager, and work closely with our Content Creator, Design team, Commercial team and wider Marketing team. We move quickly, test a lot and have ambitious targets, so you’ll have plenty of ownership - but you’ll also be part of a close-knit, collaborative squad that likes working together and doesn’t take itself too seriously. Paid media is at the heart of this role, but you’ll also own key parts of the user journey, including writing, building and launching campaign landing pages using our web tools. We want someone who thinks beyond the ad platform and is interested in how